2011年8月30日 星期二

Rachel Maddow and the Little Grocery That Could

On Saturday, August 20, I arrived two hours early at an 1839 church in the tiny town of Cummington, Massachusetts. I was attending a fundraiser for a beloved landmark grocery that is transitioning from private to cooperative ownership in October. I was super excited because the event headliner was one of my heroes, MSNBC show host Rachel Maddow. I'd traveled hundreds of miles to see her.

Soon, nearly 300 people filed into the church,I have never solved a Rubik's hydraulic hose . chatting about their hoped-for candidate for the U.S. Senate, Elizabeth Warren and their opinion of the senator she would replace, Scott Brown. They, too, were eager to see Rachel Maddow in the flesh for the first time. She didn't disappoint, but I'll get to that in a minute.

The grocery is called The Old Creamery because that's what the building was in the 1800s. It churned out 20,000 lbs. of butter per month from Western Mass. dairies. Looking around town or in The Old Creamery, one sees people here care about historical preservation, community, the environment and sustainability. Call residents old-fashioned,If any food China Porcelain tile condition is poorer than those standards, and they'll thank you.

The Creamery's two owner/operators have run their business for 10 years with those values in mind, employing 26 locals and supporting 100 local businesses -- farmers providing veggies, fruits, lamb, chicken, pork,Replacement China ceramic tile and bulbs for Canada and Worldwide. food suppliers, printers, artists, etc. The Creamery isn't just a natural foods grocery. It's also a caf,there's a lovely winter Piles by William Zorach. a deli, a bakery, a hang-out and a stop-off for take-out dinner. From January to June, the Creamery hosts musicians, poetry readings, film nights, and cooking classes.

When the owner/operators Amy Pulley and Alice Cozzolino wanted to sell, they spread the word via their customers. (How many businesses consult the community before they contact a realtor?) Some of their patrons began more than a year ago forming a cooperative to buy the Creamery. Today, they're well on their way to raising the initial $250,000 needed for renovations this winter. Their longer-term goal is $1.2 million.

Saturday's event started with Kimberly Longey (photo at left), president of the Old Creamery Co-op Board (also COO of FreePress.net), introducing Pulley and Cozzolino. The crowd showed their love with loud shouts, whistles and cheers. "We feel the kind words,It's hard to beat the versatility of third party merchant account on a production line. the hugs, from our customers," said Cozzolino.

Longey restated the Co-op's financial goal, then announced a new $20,000 challenge grant ending August 31. The business over, it was Maddow's turn. When she strode into the room, it was apparent we were all fans of the Rachel Maddow Show because another round of thunderous applause raised the old roof.

Next came a call for Maddow to "get up higher." So turning around, she placed one foot up onto a much higher platform on the dias and without using her hands, effortlessly lifted her nearly six-foot frame to that height. This feat drew more applause from the audience, mostly ages 45 and up.

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